Associate Professor
Schulich School of Business - Marketing
Phone: 647-505-2921
everesiu@schulich.yorku.caKey Areas of Expertise
- Consumer Behaviour
- Consumer Inclusion and Diversity
- Social Media Marketing
- Multicultural Marketing
Languages
French
Romanian
For more information go to
Ela Veresiu Website
Marketing magazine: 30 Under 30
Fast Company - Does Responsible Consumption Benefit Companies More Than Consumers?
The Globe and Mail - Can Pharrell, Bono and other Davos regulars really change the world?
Blackburn News - Fast food aims to get faster with apps
The Huffington Post - Zombie Brands: The Science Behind Undead Market Icons
Marketing Magazine - In a Hurry? Starbucks has an order-ahead app for that
Toronto Star - Toronto emerging as a mecca for indie video game stores
Marketing Magazine - Marketer of the year 2015: Shomi
Marketing Magazine - Prevention Eliminates ads in its Print Edition
Canadian Grocer - Canada’s 10 most reputable brands
The Record.com - Direct sales companies have grown since the days of Tupperware parties
Winnipeg Free Press - How direct sales companies have grown since the days of Tupperware parties
City News - Starbucks launching order and pay app feature in Toronto Tuesday
Awards
Research Leader Award - 2020
York University
The Ferber Award Honorable Mention - 2019
Association for Consumer Research
The Sidney J. Levy Award - 2019
Consumer Culture Theory Consortium
Research Leader Award - 2017
York University
30 Under 30 Marketers - 2016
Marketing Magazine
Schulich Marketers Rising Star Award - 2015
Weber Shandwick
Affiliations
Schulich School of Business
Marketing Area PhD Program Coordinator
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